If you are a beauty addict, you always look for where to find the newest thing.
And if you are a beauty addict, you will always look for information from those who are always up to speed with the beauty “stuff,” in other words: from other beauty addicts. And, of course, in this world there’s plenty of new launches every month, but the most innovative ones stand out above all the others and are the ones that it’s worth experimenting with. Just a month ago, I came across this brand at a Sephora Store and since then I’ve seen it everywhere: YouTubers, Beauty Influencers and people with a special focus on the world of hair care. I’m talking about Aquis which, yes, at first glance might look like a simple brand of turbans and towels but… It’s not, it’s much more!
But why, then, is it something more than a simple hair turban to dry your hair? Thanks to its technology, it’s able to dry your hair without damaging it, without exposing it to external agents and without the usual heat and, since I used it, the first thing I could notice was the shine of my hair, as if I had succeeded to remove that opaque filter that the hair dryer always gave me.
The technology is simple but, for sure, it’s something we never thought about before. When water absorbs into your hair, the inside core of the strand swells and bloats, pushing open the protective layers which allow more water into the hair. Leaving your hair waterlogged weakens it, leading to cuticle and hair breakage, which can lead to frizz, damage, and dullness: a bad hair day! And if we think that summer is coming, the danger of weakening the hair gets closer and closer, and it’s not only linked to the damage from UV rays, but also to the continuous exposure to seawater.