In the year of the #TimesUp movement, there’s a need, in the beauty world as much as in the fashion world, to let women speak.
You don’t give women a voice. It’s not a concession.
It’s not some gracious gift granted by manhood to a weak minority, it’s not that they don’t have one until some men decide they do.
Women’s voice is strong, and brave, and fierce, and it’s always there.
After all the recent scandals, the gag has finally fallen – and it’s in this moment that the woman is finally free to be sensual, and beautiful. The enchantress that she’s always meant to be.
The witch hunt is done – or, perhaps, it just changed its target. After all, humankind can’t live without making war with each other. However, it’s important to recognize that the beauty world is free to widen its horizon now, for the first time: to enhance the natural sensuality of the feminine face, with her pretty lips and long lashes, without having to choose between saint or evil.
There’s nothing binary in the makeup look that accompanies Les Copains on the runway, no black or white vision.
There’s beauty, and there’s sensuality that’s not perceived as provocative and menacing, but as part of the essence of a woman.
The inspiration comes from afar, from the famous model Capucine during the ‘60s. Her magnetic eyes have really influenced the work of Michele Magnani, Senior Makeup artist for MAC Cosmetic, and his team. Starting from the past, they remodelled a woman full of refinement.
There’s freedom of flirting in the woman dressed by Les Copains, but she doesn’t flaunt it: there’s no malice, just a self-confident beauty that can’t but being noticed.
In this celebration of the female spirit through time, the link with the present is granted by creamy and glossy textures, that also winks to a radiant future.
The skin is glowing, but not artificially; the sheer creamy textures reveal, instead of covering and building over.
The skin has a finish that reminds of silk, thanks to the featherlight MAC Waterweight foundation, and the game of transparencies is led by the new highlighter, compact but with a new formula of sparkly powder. To made the finish of the highlighter more sheer and natural, it was mixed with essential oils -the shimmer is there, but subtly. Soft.
The eyes’ shape is dramatised by a retro-vibe cat eye and a touch of falsies on the corners. But it’s the dab of creamy beige on the lids, above the black eyeliner, that changes the entire allure of the eye, with a wet and glossy finish that cools down the bon-ton, retro allure of the cat eye and doll-like lashes.
A special nod, filled with pride, is for the concept behind the lips. They’re nude and soft, obtained thanks to a mixture of creamy lipstick and hydrating lip balm, but deeply different from the past concept of nude lips. They’re not hidden, but enhanced.
“Sometimes the message, hiding the lips, is almost to erasing the possibility to speak. Through the textures, we want to hear women.” said Michele, showing us the delicious glossy finish on a model’s face. “And I created this look that wants to emphasize their natural colors.”
A special nod, filled with pride, is for the concept behind the lips.
Under a flawless makeup look, there’s something way more important that must be read between the lines (or, better, textures). Everything conveys the will of giving life to a Diva from the ’60s that maintains her allure, some kind of European-driven bon ton, but she’s, though, stripped of any construct, of any surpassed idea, projecting herself to the future.
The makeup is present, but not overwhelming.
The MakeUp is Present
And that’s what makes it perfect for every woman, of every age: not just the model on the runways of Les Copains or the self-confident, beautiful Capucine, but everyone.
This could be the face of every woman that wants to be classy but not haughty, to sport some classic makeup without resulting too much or outdated, and we can’t but love it.
Credit Images: The Italian Rêve.