April Beauty News

April Beauty News

Làvika: The Accussì Hand Cream

With the new Fiori di Ginestra fragrance, Lávika enriches the ACCUSSÌ line, transforming the daily routine into a true sensory ritual. These hand and nail creams stand out for their surprisingly dry and lightweight finish, while still delivering the richness of an intensely moisturizing balm: the texture immediately melts into the skin, nourishing it deeply and protecting it from external agents, while cuticles appear instantly softer. Alongside the Prickly Pear version — a tribute to the vital force of the Mediterranean, featuring Opuntia Ficus-Indica extract with its highly moisturizing and antioxidant properties — the Fiori di Ginestra makes its debut: a luminous, enveloping fragrance evoking the golden blooms of the Italian coastline. In this formula, Mango Butter combines with an energizing blend of apple and ginger to improve firmness and elasticity, leaving hands visibly smoother, velvety and long-protected, with a delicate solar trail that accompanies every gesture.

April Beauty News

Charlotte Tilbury: Pillow Talk Blush Balm Lip Tint

A new chapter opens in Charlotte Tilbury’s Pillow Talk universe: the Pillow Talk in Bloom collection celebrates natural beauty through sensory textures and “just-kissed” shades. The star of the launch is the new Pillow Talk Blush Balm Lip Tint, a 3-in-1 that combines the sheer luminosity of a lipstick, the enveloping comfort of a balm, and the diffused effect of a tint — thanks to the innovative pH Custom Colour Chemistry™, which adapts to the natural color of the lips for a truly personalized result. The formula, composed of 92% skincare ingredients including botanical butters, nourishing oils and peptides, provides long-lasting hydration, visibly plumps and smooths, delivering a velvety, luminous finish that lasts up to eight hours without smudging. Available in six shades inspired by the nuances of falling in love — from iconic rosy nudes to mulberry and cherry tones — it applies effortlessly even without a mirror and can also be used on the cheeks for a natural glow touch. Completing the look, the Pillow Talk Beauty Soulmates Palette returns in limited edition, with a corrective powder and coordinating blush in an elegant heart-shaped packaging: a duo designed to sculpt, even out and illuminate the complexion in just a few steps, for a radiant and harmonious effect that perfectly embodies the romantic and sophisticated aesthetic of the Pillow Talk world.

April Beauty News

Gisou: The Pineapple Pout & Coco-Cacao Lip Oils

For spring, Gisou expands its iconic Honey Infused Lip Oil line with two new shades of exotic allure, turning every application into a sensory escape. Pineapple Pout and Coco-Cacao captivate from the very first swipe with their ultra-glossy, never sticky finish and a milky shimmer effect that illuminates the lips with golden reflections. The first — a soft, juicy yellow inspired by pineapple — delivers a fresh, sunny glow perfect for daytime; the second — a creamy brown with bronze accents — wraps the lips in a warm and sophisticated allure, ideal for the evening. The formula, composed of 97% naturally derived ingredients, combines precious Mirsalehi Honey with hyaluronic acid and a blend of nourishing oils to intensely hydrate, plump and smooth, leaving lips soft, luminous and visibly fuller. Worn alone for a glossy veil of color or layered over lipstick to amplify its shine, these lip oils confirm their status as a must-have for anyone seeking comfort, treatment and an irresistible touch of light.

April Beauty News

Armani: Privé Oud Nacré

A luminous and contemporary interpretation of oud takes shape in the new Giorgio Armani creation: OUD NACRÉ, a fragrance enriching the Les Terres Précieuses collection within the Armani/Privé universe. Inspired by the iridescent purity of mother-of-pearl, this composition signed by master perfumer Alberto Morillas reinvents one of perfumery’s most iconic ingredients through an unprecedented mineral accord, capable of reflecting light and mystery in a sophisticated balance. The opening is warm and enveloping, with a velvety saffron that blends with the amber depth of oud, while the heart reveals the hypnotic luminosity of Tamil Nadu grandiflorum jasmine, processed with a maceration technique that enhances its honeyed and spiced nuances. At the base, Guatemalan patchouli — with its unexpected notes of chocolate — intertwines with amber woods and toasted accents, giving rise to an intense and refined trail where strength and elegance coexist in perfect harmony. Housed in the iconic mother-of-pearl finished bottle, OUD NACRÉ embodies a modern and multifaceted sensuality, transforming matter into light and fragrance into pure couture expression.

April Beauty News

Tatcha: The Kissu Lip Mask & The Dewy Milk Moisturizer

When spring arrives in Japan among pink petals and delicate fragrances, even skincare transforms into a sensory ritual. Inspired by the blooming of peach blossoms — a symbol of sweetness and renewal — Tatcha captures this poetry in the Kissu Lip Mask, a lip treatment that unites pleasure and efficacy. Its melting, non-sticky gel texture wraps the lips in a veil of deep hydration thanks to Japanese peach extract, known for its restorative properties, while camellia oil and plant-derived squalane work in synergy to nourish, smooth and plump even the driest lips. Used as a regenerating overnight mask or as a luminous daytime boost, it transforms every application into an authentic act of care.

Alongside this iconic treatment, the brand also introduces The Dewy Milk Moisturizer, an ultra-lightweight face cream that delivers Tatcha’s signature glow without weighing the skin down: formulated with Japanese purple rice, green tea prebiotic extract and zinc hyaluronate, it provides long-lasting hydration, rebalances sebum production and visibly improves firmness and radiance — making it ideal especially for combination and oily skin types. Two distinct but complementary allies, designed to transform the daily routine into a moment of balance between efficacy and pleasure.

April Beauty News

Audrer: Stick It Easy

Practicality and performance meet in Audrer’s STICK IT EASY line, designed for intuitive, fast make-up that perfectly keeps pace with daily life. Compact and versatile, these sticks become true on-the-go allies, capable of simplifying the beauty routine without compromising on results. Cheeky Cheeks is the multi-purpose mini blush that delivers a fresh, luminous pop of color to both lips and cheeks, with a lightweight, buildable and long-lasting texture; Face Define sculpts and defines features naturally thanks to an easy-to-blend creamy formula, ideal even for those looking for instant, fuss-free contouring; while Glow Stick illuminates face, lips and body with delicate, sophisticated reflections, perfect for enhancing the skin in a single gesture. Three essential products, one smart approach that transforms make-up into a simple, fast and incredibly effective ritual.

April Beauty News

Aroma-Zone: Haircare Products for the Change of Season

From scalp care to length repair, Aroma-Zone offers a complete routine that combines efficacy and sensoriality, transforming every gesture into a targeted ritual. It starts with the velvet silicone massage brush, designed to gently stimulate microcirculation, exfoliate and optimize the application of shampoos and treatments: used in the shower or on dry hair, it delivers a deep, relaxing massage that promotes a healthier mane from root to tip.

Completing the ritual, the BIO Hair Treatment Oil combines seven precious vegetable oils — including castor, coconut and amla — to nourish, strengthen and tame, adding brilliance and softness whether used as a pre-shampoo mask or a leave-in treatment.

For those seeking targeted action against hair loss, the peptide serum acts directly on the hair life cycle thanks to a blend of actives such as pea and red clover extracts, promoting density, resilience and anchoring, without weighing hair down thanks to its lightweight, rinse-free texture.

Finally, the serum with keratin, peptides and hyaluronic acid works on the hair fiber, visibly repairing lengths and ends from the very first application and restoring strength, elasticity and luminosity. An essential yet complete routine, designed to restore balance, vitality and natural beauty to the hair.

April Beauty News

Lisap Milano: Keraplant Care

The future of haircare starts at the root — or rather, at what is often forgotten: the scalp. With Keraplant Care, Lisap Milano inaugurates a new era in professional trichology, transforming hair care into an evolved system that unites science, nature and sensoriality. Conceived as a complete and customizable ritual, the line stems from a holistic approach centered on the balance of the skin microbiome, thanks to the Kerabiome Complex — a prebiotic active that strengthens the skin barrier and supports its harmony, preventing dryness, itching and dandruff. The formulas, vegan and up to 99% naturally derived, come in sustainable packaging and sophisticated fragrances, turning every treatment into an immersive experience. The system is structured into six specific lines, each designed to address a particular need: Balancing rebalances sebum production and adds lightness; Refining deep-cleanses while combating dandruff; Energizing stimulates the follicle and supports growth for stronger, denser hair; Calming soothes and restores comfort to sensitive scalps; Keeping maintains balance and brightens lengths with gentle daily care; while Ritual prepares the scalp with exfoliation and pre-shampoo treatments, optimizing the efficacy of subsequent products. More than a simple range, Keraplant Care represents a new way of understanding hair beauty: conscious, targeted and deeply connected to scalp wellness.

April Beauty News

L’Occitane en Provence: Fleurs de Cerisier

A breath of Provençal spring takes shape in L’Occitane en Provence’s Cherry Blossom line, an iconic collection celebrating the delicacy of cherry trees in bloom through sensory textures and luminous fragrances. The shower gel opens the ritual with a light lather that cleanses the skin while enveloping it in a fresh, floral scented veil inspired by the eponymous eau de toilette, while the body lotion, enriched with shea butter, nourishes and hydrates quickly leaving skin soft, silky and naturally radiant. The hand cream, with its light yet enveloping texture, protects and enhances the skin with a perfumed caress perfect for any moment of the day. Completing the ritual, the Cherry Blossom Eau de Toilette releases a refined bouquet in which notes of freesia, cherry and lily of the valley blend with a warm base of amber and musk, evoking the landscapes of the Luberon in full bloom. A complete body routine that combines sensory pleasure and daily care, housed in a renewed, essential and contemporary design that pays homage to the timeless elegance of the Maison.

April Beauty News

Melvita: Source de Roses

Skin luminosity is not just a matter of light, but of balance: hydration, elasticity and firmness are the key elements of a naturally radiant complexion. From this vision emerges the evolution of Source de Roses by Melvita, which for 2026 is enriched with three new treatments designed to enhance the skin’s natural glow by working deeply on texture, evenness and hydration. The Illuminating & Hydro-Plumping Glow Serum acts as a true 3-in-1 booster: thanks to a natural niacinamide-like complex, hyaluronic acid, AHAs and rose floral water, it refines texture, reduces pore visibility and stimulates cellular renewal, leaving skin smoother and more luminous from the very first applications. Completing the routine, the Moisturizing & Illuminating Gel-Cream delivers an immediate bonne mine effect with a fresh, pearlescent texture that melts into the skin, hydrating and reflecting light for an even, smooth complexion — perfect also as a make-up base. Finally, the 2-in-1 Moisturizing & Illuminating Night Mask works while you sleep, combining multi-molecular hyaluronic acid and biomimetic sugars for deep, long-lasting hydration, leaving skin plumped, elastic and visibly fresher upon waking. Three complementary formulas, rich in naturally derived ingredients and increasingly sensorial textures, that transform daily skincare into an effective and skin-respectful ritual, for an authentic luminosity that stems from truly healthy skin.

April Beauty News

RoC Skincare: New Hydra+ Line

Hydration enters a new dimension with Hydra+ Hyaluronic by RoC, a line developed in collaboration with dermatologists to counter the phenomenon of “dehydrAGEing” — the progressive dehydration that accelerates the appearance of signs of aging. The star is the innovative hydrating serum in stick, the first of its kind for the brand, combining seven forms of hyaluronic acid with a duo of pro-collagen and pro-elastin peptides, offering up to 100 hours of hydration and an immediate refreshing effect thanks to its aqueous gel texture. Alongside this practical, on-the-go gesture, the routine is completed by the day/night cream, formulated to guarantee 72 hours of continuous hydration and visibly improve fine lines and dryness in just one week, thanks to a lightweight yet intensely plumping texture. The concentrated serum, with its milky and impalpable consistency, acts within minutes to smooth the skin and restore firmness, enhancing the long-term hydrating effect. Three complementary treatments working in synergy for smoother, more elastic and visibly younger-looking skin, transforming daily hydration into a targeted, high-performance gesture.

April Beauty News

BioNike: Defence Hydractive

Hydration is no longer a static gesture, but a dynamic process that must adapt to the constant changes the skin faces every day. From this awareness comes the relaunch of Defence Hydractive by BioNike, a renewed line introducing the concept of adaptive hydration: an intelligent system capable of accompanying the skin through varying environmental conditions, guaranteeing up to 100 hours of hydration and helping to strengthen its barrier function against external stresses such as pollution, UV rays and blue light. At the heart of the formulas, the synergy between multi-molecular hyaluronic acid and ectoine works to retain water in the skin layers and maintain water balance even in variable situations, while BioNike’s philosophy ensures maximum tolerability thanks to nickel-tested, fragrance-free and preservative-free formulas, ideal even for the most sensitive skin. The range encompasses treatments designed for every need: from a light, refreshing gel cream for combination skin, to a richer and more comfortable hydro-nourishing cream, right through to an ultra-nourishing balm for the driest and most fragile skin types. The routine is completed by the intensive serum, which boosts hydration and luminosity with targeted antioxidant action; the eye contour that attenuates signs of fatigue; the SPF30 protective cream for daily defense; and the BB cream that combines treatment and complexion perfection. A complete, modular and contemporary routine that responds to the real needs of the skin, restoring comfort, balance and vitality day after day.

April Beauty News

Fenty Beauty: Shake ‘N Play Buildable Liquid Blush, The Flashy One 9-In-1 Treatment Oil & Dew N Plump Hydrating Nectar Face Mist

Rihanna returns to rewrite the rules of beauty with three novelties that share the same thread: high performance, sensory experience and that playful lightness that has become Fenty’s signature. First up is Shake ‘N Play Buildable Liquid Blush, a liquid blush designed for an almost instinctive gesture: shake, tap and blend. The result is a buildable color ranging from a natural flush to a more intense effect, with up to 12 hours of wear and a waterproof, transfer-proof formula enriched with cucumber extract for all-day hydrating comfort.

On the haircare front, The Flashy One 9-in-1 Treatment Oil is a biphasic multitasking oil that works on shine, frizz control and repair. Shaking it activates a formula that promises up to 72 hours of anti-frizz effect, heat protection up to 230°C and an immediate brilliance boost, thanks to plant proteins and peptides.

Closing the trio is Dew N Plump Hydrating Nectar Face Mist, Fenty Skin’s new face mist amplifying the hydration line. Ultra-lightweight yet high-performing, it delivers an immediate plumping effect and strengthens the skin barrier thanks to actives such as hyaluronic acid, polyglutamic acid and the SuperQuench Juice Complex. It can be used at any time of day, over or under make-up, for a continuous freshness boost accompanied by the signature “Fenty Fresh” fragrance. Three different gestures, one unified idea of beauty: intuitive, sensory and built to work in real life — fast, fragmented, but always attentive to detail.

April Beauty News

Oribe: Supershine Smoothing Wax Stick

Oribe expands its iconic Supershine line with a new styling ally: Supershine Smoothing Wax Stick, designed to tame, shape and illuminate hair in a single gesture. This modular, ultra-glide wax stick guarantees flexible hold for up to 48 hours, visibly reducing frizz and protecting against humidity. Enriched with nourishing actives such as the Cranberry Complex, emollient butters and castor oil, it smooths the cuticle and delivers a glossy finish — perfect for impeccable sleek looks or quick on-the-go touch-ups. The result is precise yet natural styling, with no stiffness or residue, for luminous, perfectly controlled hair.

April Beauty News

Miamo: Superdose Vit C + [C,L] Radiance Activator Freeze Dry Serum

Miamo inaugurates a new frontier in skin luminosity with Superdose Vit C + [C,L] Radiance Activator Freeze Dry Serum, a treatment that merges advanced science and freeze-dry technology to maximize the efficacy and stability of Vitamin C. Thanks to the lyophilization process, the actives remain intact until activation, guaranteeing a visibly enhanced antioxidant, anti-glycation and illuminating action. The synergistic formula, enriched with Carnosine Peptide, Lycopersicum Leaf Extract and Centella Triterpene Complex, acts on multiple levels — from protection and detoxification to regeneration — improving tone, evenness and skin vitality. The result is a higher skin quality and a visibly more radiant, smoother and more resilient complexion, in perfect balance between clinical performance and contemporary sensoriality.

April Beauty News

Maison Margiela Fragrances: The Scentsorium Collection

Maison Margiela makes its entrance into haute parfumerie with the Scentsorium collection, six genderless fragrances that translate emotions into olfactory architectures constructed according to the codes of couture. Through an approach of deconstruction and reconstruction, each fragrance is born from raw materials worked with almost surgical precision — distilled, concentrated or softened — to reveal their most authentic essence. The result is a series of intense and contrasting compositions, from Blaze Of Stillness to Silent Fury, exploring dualities such as stillness and tension, desire and audacity, transforming them into deep sensory experiences. Completing the vision, a sculptural bottle with an imperfect, prismatic design — a symbol of beauty lived and reinterpreted — perfectly in line with the Maison’s radical aesthetic.

April Beauty News

Huda Beauty: Strawberry Latte Collection

Huda Beauty signs one of the season’s most coveted trends with the Strawberry Latte Collection, a face and lip line that reinterprets the Y2K aesthetic in a contemporary key. The undisputed protagonist is the intense mauve blush, expressed in the new Blush Filter Palette, where velvety matte textures and a luminous blushlighter merge for a multidimensional soft-focus effect. The new shades of Blush Filter Liquid Blush, such as Strawberry Latte and Berry Fever, deliver a radiant, second-skin finish, while the Faux Filler Lip Gloss in milky nude versions recreates the iconic LipCealer effect with full, glossy lips and no stickiness. The result is a warm, enveloping look — between coffee tones and berry shades — that defines the new spring glam wave.

April Beauty News

Amouage: Love Hibiscus – Nature in Motion

Maison Margiela makes its entrance into haute parfumerie with the Scentsorium collection, six genderless fragrances that translate emotions into olfactory architectures constructed according to the codes of couture. Through an approach of deconstruction and reconstruction, each fragrance is born from raw materials worked with almost surgical precision — distilled, concentrated or softened — to reveal their most authentic essence. The result is a series of intense and contrasting compositions, from Blaze Of Stillness to Silent Fury, exploring dualities such as stillness and tension, desire and audacity, transforming them into deep sensory experiences. Completing the vision, a sculptural bottle with an imperfect, prismatic design — a symbol of beauty lived and reinterpreted — perfectly in line with the Maison’s radical aesthetic.

April Beauty News

Merit: The Uniform

MERIT redefines the concept of daily protection with The Uniform™ Tinted Mineral SPF 50, a mineral sunscreen that unites SPF 50 and a natural finish in an essential gesture. The range expands with five new sheer shades, designed to adapt to every complexion like an imperceptible veil, thanks to a non-nano zinc oxide formula that protects against UVA and UVB rays without leaving white cast. The ultra-lightweight, oil-free and buildable texture optically smooths the skin, delivering an even, luminous effect that integrates perfectly into the skincare routine. The result is a true “daily uniform”, where protection and natural beauty coexist without compromise, transforming SPF into an invisible yet fundamental gesture.

April Beauty News

SVR: The Xerial Line

In the landscape of dermatological skincare, XERIAL by Laboratoires SVR stands out as a targeted response to xerosis and the issues associated with dry and thickened skin. Thanks to a patented formula featuring pure urea, panthenol and Aquaporin Booster, the line acts in depth, guaranteeing intense hydration, gentle exfoliation and a visible improvement in skin texture. From cleansing to body and foot treatments, XERIAL transforms the routine into an evolved dermatological gesture, capable of restoring comfort, softness and evenness even to the most fragile and sensitive skin.

April Beauty News

MULAC: Lash CEO

In the world of eye make-up, LASH CEO by MULAC asserts itself as a true statement of performance and identity: a 3-in-1 mascara that combines instant volume, lifted curl and panoramic definition in a single gesture. Conceived to go beyond the traditional mascara concept, it wraps lashes in a creamy, long-lasting texture that creates no clumps, while the curved elastomer brush separates and amplifies them with precision. The result is a more open, intense and structured gaze, while the blend of actives contributes over time to visibly stronger and fuller lashes. Even the design becomes a protagonist: an iconic packaging inspired by perfect forms, designed to make LASH CEO a cult object as much as a make-up product.

April Beauty News

Aesop: Solais Replenishing Hand Serum

In the landscape of evolved skincare, Solais Replenishing Hand Serum by Aesop introduces a new gesture dedicated to hand care, transforming it into a treatment inspired by the logic of facial skincare. This illuminating hand serum combines niacinamide, dandelion root and LHA to address dark spots, evenness and complexion luminosity, while simultaneously offering a rebalancing and smoothing action. The lightweight, fast-absorbing texture fits into a sensory ritual where scientific efficacy and aromatic pleasure coexist, redefining the hands as a true extension of the facial skincare routine.

April Beauty News

Bobbi Brown: Crystal Eyes Shadow Stick

In the world of eye make-up, the new Crystal Eyes Shadow Sticks by Bobbi Brown Cosmetics reinterpret the wet eye look trend with an essential and sophisticated approach. Designed to deliver buildable pearlescent luminosity in a single gesture, they combine an ultra-lightweight jelly texture, comfort and long-lasting performance up to 12 hours. The formula, enriched with red algae extract and over 55% water, melts onto the lid delivering a fresh, even and smudge-free effect. The result is a luminous gaze, buildable from day to night, that unites ease of use and professional aesthetics in a new idea of intuitive, contemporary make-up.

April Beauty News

Sol de Janeiro: Cheeky Biquini, Refresco Paraíso & Limonada Gelada

With the new limited edition Perfume Mists, Sol de Janeiro transforms daily perfumery into a true sensory journey inspired by the Brazilian summer. The three fragrances — Cheeky Biquini, Refresco Paraíso and Limonada Gelada — reinterpret the Cheirosa world through solar, fruity and creamy accords that evoke beaches, tropical nature and golden light. Each mist is built with a layered olfactory structure, designed to be worn alone or combined with the others, creating a personalized and modular ritual. The result is a light yet persistent trail that accompanies the skin with an immediate sensation of freshness, sweetness and summer freedom.

April Beauty News

Lancôme: New Brand Ambassadors Demi Moore & Zoe Saldaña

In the beauty and culture landscape, Lancôme welcomes two new Global Ambassadors, Demi Moore and Zoe Saldaña, reinforcing its vision of authentic and contemporary beauty. Both artists embody an evolved femininity built on self-determination, resilience and expressive freedom, in perfect harmony with the Maison’s idea of bold optimism. Alongside the launch of the Absolue Longevity MD skincare — dedicated to the science of skin longevity — the collaboration celebrates a beauty that goes beyond aesthetics, becoming personal narrative, transformation and cultural force through time.

Absolue Longevity MD

Skincare officially enters the longevity era with Lancôme, which launches Absolue Longevity MD: an advanced line designed to act not only on the visible signs of aging, but on the skin’s biological age. At its core, Urolithin A (Mitopure™) — an active already well known in the supplements world — is here used to support cellular energy and mitochondrial function. The protocol is structured around three approaches — Anticipate, Intercept and Reset — calibrated to the different phases of skin aging, with the objective of preserving vitality, firmness and luminosity over time. A vision that unites biotechnology, advanced diagnostics and personalized skincare, redefining the very concept of anti-aging.

April Beauty News

Too Faced: Sun Bunny

In the world of sensory and playful make-up, Too Faced writes a new Chocolate Story with the Chocolate Collection, a universe dedicated to bronzing that celebrates indulgent textures, luminous finishes and professional performance. At the center of the launch, the new Chocolate Soleil Matte Blurring Bronzer redefines the sunkissed effect with a silky, blendable formula enriched with real cocoa powder, while Sun Bunny interprets the blonzer trend, fusing blush and bronzer in a single luminous gesture. The collection is completed by the Ribbon Wrapped Lash Chocolate mascara, the Chocolate Soleil Sculpting Pencil multiuse eyeliner and iconic textures designed to sculpt and illuminate the face. A beauty experience that transforms make-up into an irresistible sensory ritual, where chocolate becomes the brand’s aesthetic language and signature identity.

April Beauty News

Benefit: Dream Sheen Brow Glaze

In the world of brow styling, Benefit Cosmetics interprets the glossy effect trend with the new Dream Sheen Brow Glaze, a tinted gel that transforms eyebrows into an ultra-contemporary statement. The effect: immediately combed, shiny and defined brows with a mirror-like brilliance lasting up to 12 hours. The formula, enriched with quinoa peptides and provitamin B5, unites styling and treatment, keeping the hair soft, disciplined and visibly healthier. Thanks to the dual-sided applicator, color intensifies while the shape is sculpted with precision, creating perfectly groomed brows with a super glossy finish — in line with the new beauty language celebrating the wet brow look.

April Beauty News

Clinique: The New UV Solutions SPF 50 Line

In the world of high-performance daily skincare, Clinique redefines the concept of sun protection with the new UV Solutions SPF 50 line, designed to make the SPF step a true beauty treatment gesture. The dermatologist-developed formulas combine UVA and UVB protection with targeted skincare benefits, thanks to ingredients such as hyaluronic acid, niacinamide and powerful antioxidants that help preserve the skin from the signs of photo-aging. The ultra-lightweight, invisible and fast-absorbing textures integrate seamlessly into the daily routine, offering comfort, safety for sensitive skin and a natural, residue-free finish. A new generation of sun protection that transforms SPF into an elegant, functional and indispensable gesture year-round.

April Beauty News

Filorga: Skin Quality Day

In the landscape of advanced dermo-cosmetics, Laboratoires Filorga celebrates its first Skin Quality Day, an initiative dedicated to the new frontier of skin quality as a global indicator of health and beauty. The concept of Skin Quality is founded on four key parameters — homogeneity, smoothness, tone and luminosity — that define visibly healthy and functionally efficient skin over time. At the heart of the brand’s research, the NCEF complex, inspired by aesthetic medicine, supports cellular regeneration, improving texture and skin vitality thanks to a synergy of actives such as hyaluronic acid, niacinamide, peptides and antioxidants. A scientific approach that shifts the focus from simple aesthetic correction to Skin Longevity, transforming skincare into a journey of quality, balance and lasting beauty.

April Beauty News

BB Skill: Male Make-up

BB Skill arrives — the Italian brand that reimagines male make-up in an essential, discreet and everyday key. At a moment when men’s skincare is becoming increasingly natural and widespread, the brand proposes a beauty without visible effects: to correct, even out and enhance without ever altering the identity of the face.

The formulas are designed to blend with the skin and guarantee invisible yet effective results, with lightweight textures and skincare actives. The line debuts with products conceived for a simple, fast routine: a foundation that evens the complexion with a natural effect, a multi-purpose concealer for blemishes and dark circles, and eyebrow and beard solutions that define without stiffness. Completing the range, an eye pencil to intensify the gaze in a modular way. BB Skill positions itself as a new language of male beauty: practical, minimal and functional, where make-up is not seen but only perceived in terms of confidence and comfort.

April Beauty News

The Ordinary: Caffeine 3% + Escin 1% Face Serum

Fatigue is not only visible in the eyes, but directly on the skin: The Ordinary addresses this contemporary need with the new Caffeine 3% + Escin 1% Face Serum, designed to “wake up” the complexion without complicated rituals. The formula combines synthetic caffeine and escin to attenuate redness, improve luminosity and hydration from the very first applications, acting on the visible signs of sleep deprivation and stress. The result is a more toned, firm and relaxed skin, with an immediate energizing effect that simplifies the daily routine, transforming skincare into a fast yet highly effective gesture.

April Beauty News

Chanel Beauty: Jacob Elordi is the New Bleu de Chanel Ambassador

Jacob Elordi is the new face of Bleu de Chanel: a choice that marks a coherent evolution in the fragrance’s imagery, increasingly associated with a free, instinctive and contemporary masculinity. The Australian actor — who has become a global icon through arthouse cinema and cult series — perfectly embodies the balance between magnetism, classic elegance and modern sensibility that defines the Chanel universe. The new campaign, expected for May 2026, promises to strengthen this bond between perfumery and cinema, a long-standing hallmark of the Maison.

April Beauty News

Tom Ford: Taormina Orange

Tom Ford signs a new olfactory escape with Taormina Orange, a citrus and woody fragrance that captures the most sensual essence of Sicily. Between green mandarin, lime and blood orange, the perfume opens with a solar and vibrant freshness, while notes of orange blossom, patchouli and musks evoke the warmth of sun-kissed skin and the depth of sea cliffs. The result is a luminous yet enveloping composition that immediately transports to a Mediterranean landscape suspended between elegance and instinct.

April Beauty News

Sabrina Carpenter: Lemon Pie

Sabrina Carpenter brings Lemon Pie to Italy — a new fragrance from the Sweet Tooth line that unites citrus freshness and gourmand sophistication. The juice opens with brilliant notes of lemon, evolves into a creamy heart of meringue and vanilla, and closes on an enveloping base of caramelized sugar and musks, creating a balance between sweetness and lightness. Conceived for a playful yet contemporary femininity, Lemon Pie fits perfectly within the pop and sensory universe of the artist, who is increasingly relevant in the beauty world.

April Beauty News

Shiseido: Zen Essence Eau de Parfum

Shiseido signs a new sensory pause with ZEN ESSENCE Eau de Parfum, a feminine fragrance conceived as an invitation to slow down and rediscover balance. Created by nose Florian Gallo, the composition intertwines a luminous opening of bergamot and jasmine with a velvety heart of iris and mineral musk, before dissolving into an enveloping base of vanilla and cedar wood. The result is an elegant and persistent trail that works more on sensation than on impact, evoking the stillness of a Japanese garden. Embodying its spirit is Mika Schneider, contemporary muse of a femininity that is conscious and in harmony with itself.